In the 1960s it was a popular trend to personalize one’s possessions with your initials.
From wallets and handbags to eyeglasses; from luggage to even cars, initial personalization was the fad of the time.
The British division of Gulf Oil offered for sale a set of gold metallic stick-on initials for 25 pence, complete with two Gulf logos so the company could get some extra advertising mileage out of the promotion.
These extra-wide, bold initials served as the idea model for Personalization JNL, which is available in both regular and oblique versions.
Download Sign and Display JNL Font Family From Jeff Levine Sign and Display JNL is a long-overdue companion font to 2009’s Sign and Poster JNL. The original design models were Art Deco influenced die-cut cardboard letters and numbers manufactured by the Duro Decal Company of Chicago. Square in shape with rounded corners, the thick cardboard letters were used for making show-cards and other display signage. Subsequently, Duro used the same style of lettering to manufacture water-applied decals for boat identification and other uses. It was a set of these decals (with a black outline and yellow interior) that inspired the outline typeface Sign and Display JNL, which is available in both regular and oblique versions. Download Sign and Display JNL Font Family From Jeff Levine Download Now View Gallery